Ghanaian and Nigerian Creators can now earn revenue on Facebook

In the know

• Starting July 1, content creators in Nigeria and Ghana can monetize posts on Meta’s platforms.
• Creators can monetize with in-stream ads and ads on reels.
• To be eligible, you must be above 18 years and have 5K+ followers

Meta’s expansion aims to empower eligible creators and boost the creative industry in Nigeria and Ghana

Facebook’s parent company, Meta, has announced that creators from Nigeria and Ghana will now be able to earn money from their content on Facebook starting July 1.

Creators can earn money by creating original videos and cultivating communities through In-Stream Ads on Facebook and Facebook Ads on Reels, as stated by the company.

Eligible creators

Eligible creators in said countries who want to enjoy ad benefits must pass and maintain compliance with Facebook’s Partner Monetisation Policies and Content Monetisation Policies, and must be at least 18 years old.

Creators in said countries who are interested in receiving ad benefits must meet Facebook’s Partner Monetisation Policies and Content Monetisation Policies, as well as being of legal age, which is at least 18 years old.

In addition, to be eligible for In-Stream Ads, creators have at least 5,000 followers.

In-stream ads can appear before, during, or after on-demand video, whether it’s pre-recorded content or when a live stream is published.

Upon approval, you’ll earn a share of the revenue every time someone watches an ad on your Reel. The more views and ad engagement your Reels receive, the more you can earn.

How to Check for eligibility

To find out if your Page is eligible:

1. Go to Meta Business Suite on desktop.
2. On the left, click the Monetization tab to see an overview of your status and Page eligibility.
3. Select the Page you want to check in the top-left dropdown menu.

• At the top, you’ll see a list of monetization tools you are eligible to use. Click Set up to get started using a tool.
• Click the arrow to the right of Other monetization tools to see a list of tools you aren’t eligible to use. Under each tool, click View criteria to see criteria that must be met in order to use it.