The National Communications Authority (NCA) – the regulatory body responsible for regulating the communications industry in Ghana regularly publishes reports on the data on the trends and market distribution of telecom services in the country.
In Ghana, there are four widely known mobile telecom companies – namely; MTN, Vodafone, AirtelTigo and Glo.
This post exposes the top companies based on data results from the NCA.
MTN Ghana is the largest telecommunications company in Ghana, leading the charts in market share for mobile data (72.16%) and mobile voice (63.06%) subscriptions.
The company provides a wide range of services, including voice and data services, as well as mobile money services.
MTN’s dominant advantage is its wide network coverage, which extends to most regions of the country.
In 2022, MTN became the second telco to implement eSIM services.
Following the merger between Airtel and Tigo, Vodafone’s competition for second place has been heavily contested.
With a mobile data share of 13.5%, Vodafone Ghana seems to be the favourite for budget-conscious consumers due to its affordable subscription plans.
However, unlike MTN, Vodafone’s network coverage is not as extensive as that of MTN Ghana in less developed parts of the country.
Before AirtelTigo, Airtel and Tigo used to be separate entities. Both companies bought stock in the phrase “stronger together” and merged in 2017.
In 2021, the Gov’t of Ghana gained ownership of AirtelTigo following their exit from the market.
AirtelTigo has a 16.66% mobile voice market share and a 13.29% share for mobile data subscriptions.
In November 2022, AirtelTigo became the first to introduce eSIM coverage in the country.
Glo currently has 1.04% of mobile data share in the country and a little over 2% in the mobile voice market.
Though Glo may not have the widest coverage, they compensate their consumers with very affordable and sometimes unlimited data and voice plans.
In conclusion, Ghana has a diverse and relatively competitive telecommunication industry with many companies providing services to its citizens.
MTN Ghana, Vodafone Ghana and AirtelTigo are the top three telecommunications companies in Ghana, each with its own strengths and weaknesses.